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Main Page –› Self Management –› Personal Goal Setting
 

Goal Setting: What's In It for Me? WIIFM

 
Author: Frank Gasiorowski
 

W.I.I.F.M. Radio

Have you ever heard of the radio station, WIIFM?

It is the Whats In It For Me? Radio Station and it is inside your head.

Everyday we hear radio commercials, read newspaper ads, see TV commercials, get Internet spam, pick-up our junk mail, read billboards, see posters and hear someone pushing their ideas and/or product on us. Sometimes we buy what they are selling on emotion or needs but we always make that decision by a Whats In It For Me? perception.

How do setting goals relate to the WIIFM concept?

Without goals, we stagnate and our dreams will not come true. Without a written game plan we will not achieve success in our endeavors. You could not build a house that would stand for hundreds if not thousands of years without a plan. You would not travel to a destination of any distance without a plan. A plan does not mean that you get it right the first time but a plan allows for you to have the freedom make corrections in order to get to the final destination. Do you realize that airline pilots are off course a large percentage of the time? Its the course correction that finally takes them to the correct landing spot. They also have a chart or a map that has been created by someone who has been there before. That takes much of the stress off of doing it all by yourself.

Goal setting is your plan, writing it down is your way to chart your course and make corrections to get what you want. Taking daily action steps are the ways to make it happen. Using a mentor or an upline leader is a sure fire way to achieve your goals because they have been where you are and you dont have to re-invent the process.

The value of setting goals is that it is the only way to make your dreams come true.

Goals come from a dream, a dream that comes from your heart and what is in your heart comes from your creator. Your creator loves you and your dream loves you but the question is Do you love your dream well enough to go after it? Can you ask for help with your dream? Ask and you shall receiveReceive your dreamThats whats In It for you, the realization of a worthwhile dream.

 
 
 

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